Health insurance in Dane County, Wisconsin
3 insurers sell 49 marketplace plans here, and 4.6% of under-65 residents have no coverage at all.
Source: CMS Marketplace Open Enrollment Public Use Files and US Census Small Area Health Insurance Estimates, 2026 release.
Who sells here, and how much choice that gives
3 insurers sell marketplace plans in Dane County, offering 49 plans between them, roughly 16 each. The number has not changed since the previous plan year.
Comparatively few people go uncovered
4.6% of Dane County's 487,201 under-65 residents have no health coverage — 22,477 people. That is below the Wisconsin rate of 6.4%, and puts Dane County in the bottom 10% of the 1,817 counties on this site (1803rd).
How much the marketplace is used
24,437 Dane County residents selected a marketplace plan for 2026: 50 per thousand under-65 residents, 1577th of 1,817. That is under the 78 per thousand typical of published counties. 3,855 of them — 16% — were new rather than renewing.
Dane County against Wisconsin
Dane County is the 2nd largest of the 12 Wisconsin counties we publish. Its uninsured rate runs 1.8 points lower than Wisconsin overall and its 3 insurers sit between the state's 1 and 5. Marketplace use is close to the Wisconsin rate.
| Dane County | Wisconsin | Published median | |
|---|---|---|---|
| Uninsured, under 65 | 4.6% | 6.4% | 9.9% |
| Insurers selling | 3 | 1–5 | 4 |
| Plans offered | 49 | — | 57 |
| Selections per 1,000 | 50 | 62 | 78 |
| New rather than renewing | 16% | 14% | 15% |
Counties of a similar size nearby
| County | Under 65 | Uninsured | Insurers | Plans |
|---|---|---|---|---|
| Waukesha County | 328,203 | 3.9% | 5 | 62 |
| Brown County | 220,923 | 6.3% | 5 | 57 |
| Milwaukee County | 755,695 | 8.4% | 3 | 35 |
| Outagamie County | 159,101 | 5.3% | 3 | 30 |
Waukesha County has 5 insurers against this county's 3 — a reminder that the county line, not the state line, is what decides your options.
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